24–48 hour emergency fulfilment for corporate merch in Georgia

Name: Merch.com.ge
Address: GE

A standing buffer of finished goods and reserved branding capacity in our Tbilisi workshops, so a confirmed order at 09:00 can leave the door by the next evening courier.

Trigger a rush order See the rush brief

Why this matters in Tbilisi

Tbilisi sits between two freight corridors: the TRACECA route through Poti and Batumi ports, and the South Caucasus rail head at the Didube marshalling yard. Both are reliable for planned programmes, but neither is built for the kind of request that arrives on a Thursday afternoon — a partner summit confirmed for the following Tuesday, a CEO visit that got moved forward, an exhibition that was rescheduled two days out. In those moments the difference between a programme that works and a programme that embarrasses is whether someone, somewhere, has already paid to keep the line hot.

The 24–48 hour emergency fulfilment service exists for those moments. We hold a buffer of finished goods — 50 to 200 units each of roughly twenty best-selling SKUs in the colourways our Georgian corporate buyers order most — inside the Saburtalo workshop, with a reserved silkscreen carousel, a bench-mounted laser and a single-head embroidery station reserved exclusively for rush work. Every weekday morning we review the buffer, the silkscreen mesh register, and the courier calendar; by 09:30 we know what is on the floor and what is not.

For buyers inside Tbilisi that translates to a confirmed order at 09:00 being ready for express courier collection in the late afternoon, and an order confirmed before 16:00 being ready the next morning. For buyers in Batumi, Kutaisi, Rustavi or Zugdidi we typically run next-day delivery through the Georgian Post same-day service or a dedicated express van for orders above 300 units. Cross-border to Yerevan, Baku or the northern Turkish coast we can hand a courier at the Sadakhlo–Bagratashen bridge crossing within the same window, customs declarations included.

How the service is structured

Three layers make the difference between rush and chaos. The first is the buffer: we hold finished units of caps, polos, basic tees, stainless bottles, A5 notebooks, ceramic mugs, tote bags and ballpoint pens in our most-ordered corporate colourways. The second is reserved capacity: a single silkscreen carousel, a benchtop embroidery station, a 30-watt fibre laser and a small-format DTF printer are kept unloaded in the daily plan and only committed when a rush request lands. The third is the courier relationship: we have daily pickup windows booked with two Tbilisi couriers and a express van on standby, plus a standing arrangement with the Georgian Post express desk at the central post office.

The catch is that rush has a price, and the price is a +85% surcharge over standard on the decoration side, plus the buffer unit rate instead of the production price on blank goods. We do not pretend otherwise. For a 200-unit silkscreen polo order at standard pricing we would normally quote a single-digit lari per unit; under rush we will quote triple that. The arithmetic is honest and we share it on the first call. What the buyer gets in return is a fixed delivery window, a named production lead, and a guarantee that the buffer unit being pulled has been QA-checked within the last fourteen days.

Capacity is a real constraint, not a marketing line. We can ship roughly 500 finished-and-decorated units through the rush lane in a 48-hour window. We can stretch that to about 800 units if the artwork is press-ready and the decoration choice is restricted to silkscreen, laser or DTF. We cannot service a 5,000-unit conference kit in 48 hours; for that, the answer is the standard 7–12 day lane and we will tell the buyer so on the first call rather than commit to something we cannot keep.

Typical rush briefs we have shipped

The three patterns that recur. The first is the pre-IPO bell-ringing: a company rings the bell on the London Stock Exchange or the Georgian Stock Exchange and wants every attendee — board, founders, key investors, partners — to receive a finished branded kit on the morning of the listing. We have done these for two of the three Tbilisi listings of 2024, and the brief is usually 80 to 200 units, premium tier, with engraved metal and embossed leather. The second is the trade-show booth that was not planned: a sponsorship deal signed late, a rebrand that missed its launch date, a regional exhibition that suddenly becomes strategic. These usually need 300 to 600 units of mid-tier apparel and drinkware, decorated on a fast-turn decoration, delivered to the venue the night before doors open. The third is the executive visit: a Georgian ministry delegation, a regional governor, a Fortune 500 client visiting the office. The brief is small (30 to 80 units), high-impact (laser-engraved metal, debossed leather, foil-stamped packaging) and must be ready before the host's car arrives.

Outside those three patterns we have also handled last-minute replacement orders when a freight shipment was damaged, missing VIP invitations printed in a rush run on a express foil press, and emergency restocks of merchandise for a fast-moving trade-show giveaway. The pattern that does not work well is anything that requires long approval cycles. Rush is a production lane, not a procurement workaround — the artwork must be approved before the order lands, the address list must be locked, and the courier window must be confirmed. We will not accept a rush brief that needs five rounds of design revision inside the 48-hour window.

Logistics inside the rush window

Tbilisi-internal delivery uses express courier or our own van for orders above 300 units; the courier fee is billed at cost and disclosed on the quote. Regional Georgia is typically Georgian Post express, with a pickup at our Saburtalo workshop at 14:00 and next-morning delivery to Batumi, Kutaisi, Rustavi, Zugdidi, Telavi, Gori, Poti and Ozurgeti. Cross-border to Yerevan runs through the Sadakhlo–Bagratashen bridge with a TIR-carneted consignment; for larger loads we use a express van across the bridge and a one-day buffer at our Yerevan partner warehouse. Cross-border to Baku runs ferry from Poti to the Caspian ports or a Baku-bound van via the Georgian–Azerbaijani border at the Red Bridge; the turn time is 48 to 72 hours end-to-end and we will only quote this if the artwork and address list are locked 36 hours before the ferry departure.

For every rush brief we issue a single named production lead who owns the order end-to-end — silkscreen setup, decoration run, QA, packing, courier handoff — and a single named account contact who calls the buyer the moment anything deviates from the plan. We do not pass rush orders through the general inbox; the inbox is where rush orders go to die.

What the rush service is not

The rush service is not a substitute for proper planning. If the brief is large (above 800 units), or the decoration requires a process we cannot reserve (rotary pad print on glass, hand-stitched leather, custom-moulded plastic), the rush lane is the wrong tool and we will tell the buyer so. We have declined rush requests in the past and we will decline them again. Better to give the buyer an honest no and a realistic 7-day plan than to take the order, miss the deadline, and damage a relationship.

The rush service is also not a discount lane. The unit price under rush is higher than the standard lane, deliberately, because it carries the cost of held buffer, reserved capacity, dedicated production lead time and a courier relationship that is paid for whether the lane is used or not. Buyers who want the rush lane at the standard price are asking us to subsidise their planning failure, and that is not what the service is for. We will, however, refund the rush surcharge pro-rata if we miss the agreed delivery window for reasons inside our control; that is the only discount the lane offers.

Frequently asked questions

What is the real capacity of the 24–48 hour rush lane?

About 500 finished-and-decorated units in a 48-hour window. We can stretch to roughly 800 units if the artwork is press-ready and the decoration is restricted to silkscreen, laser or DTF. Above that we hand off to the standard 7–12 day lane and we will tell the buyer so on the first call rather than commit to a window we cannot keep.

Is Corp-Merch affiliated with the Georgian Stock Exchange or the London Stock Exchange?

No. Corp-Merch is an independent corporate merchandise producer headquartered in Tbilisi. We are not a partner, sponsor or official supplier of the Georgian Stock Exchange, the London Stock Exchange, or any listing authority. We produce bell-ringing kits, listing-day gifts and post-listing client packs on behalf of the listing company; the kit is the buyer's, not the exchange's.

What is the surcharge and is it negotiable?

The surcharge is +85% over the standard decoration rate, plus the buffer unit rate instead of the production unit rate on blank goods. It is not negotiable because the cost of holding buffer and reserved capacity is the same whether the lane is used twice a month or twice a week. If the buyer cannot absorb the surcharge, the standard 7–12 day lane is usually fast enough.

Which decoration methods are reserved for the rush lane?

Silkscreen, single-head embroidery, 30-watt fibre laser engraving, and small-format DTF. Rotary pad print, sublimation on apparel, full-back embroidery, custom moulding and hand finishing are not on the rush menu because they need either a longer setup, a longer post-press cure, or a sub-process we cannot reserve.

Corp-Merch is an independent corporate merchandise producer in Georgia. We are not a partner, sponsor or official supplier of any stock exchange, trade show, conference, awards body, association, government agency or hospitality group named anywhere on merch.com.ge. We produce merchandise on behalf of the buyer; the buyer owns the artwork, the brand and the message.

Request a rush quote

If your brief is time-critical and the deadline is inside seven days, send the artwork, the quantity and the delivery address through the form. A named production lead will reply within two working hours with the buffer state and the courier window.