კორპორატიული მერჩი სტარტაპის დამფუძნებლებისთვის საქართველოში
მცირე სერიები, მოქნილი ბიუჯეტი, სწრაფი ვადები — ინვესტორებთან შეხვედრისთვის, demo-day-ისთვის, პირველი გუნდისთვის, launch event-ისთვის. TBC Accelerator, Startup Georgia, CREATE Georgia ecosystem. GEL ფასები, დღგ 18%.
5 მყიდველი სუბ-პერსონა
Pre-Seed / Seed Founder
5-15 person team. First branded merch order — team T-shirts, demo-day kit, investor gift. Budget tight: 200-2,000 ₾ per occasion. MOQ must be low (15-30 items). Fast design turnaround critical. Fabrika/Impact Hub office base.
Series-A / Post-Funding Founder
15-50 person team, just closed funding. Scaling merch: employee welcome kit, investor gift, client gift program. Budget: 5,000-30,000 ₾/year. Now thinking systematically: standing orders, quality standards. CREATE Georgia, TBC Accelerator alumni.
Remote-First / Digital Nomad Founder
International startup based in Tbilisi (Golden Visa, zero corporate tax). Team distributed globally. Needs: mailed merch kit to team anywhere, no Georgian tax complexity. \"Ship to Tbilisi, ship to Berlin, ship to Dubai — one vendor.\"
Product Hunt / Community Launch
Launching product online, building community. Needs: influencer gifting kit, community reward merch (top contributors), sticker pack for digital community. Fun, scrappy, brand-forward. Budget: 500-3,000 ₾.
B2B SaaS Startup (early GTM)
Going to market with enterprise clients. First client meetings — leave-behind kit (notebook + pen). Demo environment merch. Sales enablement branded items. First 10 client gift boxes — important impressions at early stage.
6 რეალური სცენარი ქართული სტარტაპ-ეკოსისტემიდან
- Pre-Seed Fintech — Demo Day Kit: 12-person team + 8 investors. Team T-shirt (20 ც., 2 colors). Investor gift: premium notebook + pen + branded card (8 ც.). ჯამი: 4,200 ₾. Production: 7 სამ. დღე. First-time order, low MOQ accommodated.
- Series-A SaaS — Post-Funding Brand Moment: 35-person team. All-team T-shirt (35 ც.) + branded backpack (35 ც.) + notebook (35 ც.). First-10-client gift-box (10 ც.). Launch party swag bag (100 ც.). ჯამი: 28,500 ₾.
- Remote Startup — Global Team Kit: 20 remote team members across 8 countries. Branded backpack + T-shirt + notebook + sticker-pack mailed to each team member. 15 to Georgia, 5 international (DHL). ჯამი: 14,800 ₾.
- B2B SaaS Early GTM — Sales Kit: 50 leave-behind kits (notebook + pen + branded USB). First 10 enterprise client gift-boxes (leather portfolio + pen + branded mug). ჯამი: 9,500 ₾.
- Community Startup — Product Launch Swag: 200 early users / beta testers. Sticker sheet + T-shirt (100 top users) + notebook (50 power users). Shipped Georgia (150) + international (50 via DHL). ჯამი: 8,200 ₾.
- HealthTech — Pilot Client Gift: 15 hospital/clinic pilot clients. Premium gift-box: leather journal + premium pen + branded mug + personalized card from CEO. ჯამი: 11,250 ₾. \"3 of 15 clients mentioned the gift in their pilot feedback — brand signal at critical decision moment.\"
გაფართოებული ფასების ცხრილი GEL-ში (დღგ 18% ჩართული)
| პაკეტი | 15 ცალი (min) | 30 ცალი | 75 ცალი | 150+ ცალი |
|---|---|---|---|---|
| Startup T-Shirt (team edition) | 92 ₾ | 78 ₾ | 65 ₾ | 55 ₾ |
| Sticker Pack (8 custom stickers) | 28 ₾ | 22 ₾ | 17 ₾ | 13 ₾ |
| Startup Backpack (laptop, branded) | 185 ₾ | 158 ₾ | 132 ₾ | 112 ₾ |
| Investor Leave-Behind Kit (nb+pen) | 175 ₾ | 148 ₾ | 122 ₾ | 104 ₾ |
| Demo-Day Team Kit (t-shirt+nb+sticker) | 185 ₾ | 155 ₾ | 128 ₾ | 108 ₾ |
| Client Gift Box (nb+pen+mug+card) | 245 ₾ | 208 ₾ | 172 ₾ | 145 ₾ |
| Community Reward Hoodie (branded) | 148 ₾ | 125 ₾ | 105 ₾ | 88 ₾ |
| Launch Party Tote (canvas, fun design) | 52 ₾ | 44 ₾ | 36 ₾ | 30 ₾ |
ყველა ფასი შეიცავს დღგ 18%-ს. MOQ: T-shirt 15 ც., sticker 15 ც., backpack 10 ც. RS.ge e-Faktura.
10-საფეხურიანი შესყიდვის სამუშაო პროცესი
- startup brief: stage (pre-seed/seed/series-A), occasion (demo-day/investor meeting/team kit/launch), team size, budget, deadline.
- logo file: SVG or AI format. no logo? we help with basic brand setup (+150 ₾).
- design mockup: 24-hour turnaround for startups. founder reviews on Slack/WhatsApp/email.
- revision: 2 free revisions. font, color, layout adjustments. founder approves via digital sign-off.
- small batch flexibility: MOQ 10-15 items — we accommodate early-stage startups.
- e-Faktura RS.ge-ზე: startup name. გადახდა: 100% advance (small orders) or 50%+50% (500+ ₾).
- production: T-shirt, sticker, tote: 5-7 სამ. დღე. premium items: 8-12 სამ. დღე.
- international shipping: DHL Express for remote team members (EU, US, Gulf). tracking provided.
- scale-up path: as startup grows, pricing improves. same design files retained — re-order in 1 email.
- founder concierge: WhatsApp or Telegram direct communication. no slow email chains.
RS.ge / e-Faktura შესაბამისობა
Georgian startups — whether LLC (შპს) or under freelancer status — need compliant invoicing. ჩვენ:
- e-Faktura RS.ge-ზე for all orders — startup\'s accountant gets proper documentation
- VAT invoice even for small orders (150 ₾ minimum VAT invoice per RS.ge)
- foreign founder, Georgian startup: proper Georgian entity invoice
- accelerator-mediated payment: invoice to accelerator (TBC, Startup Georgia) on founder request
- startup can expense merch as \"advertising and promotional expenses\" — fully deductible
ლოჯისტიკა საქართველოს მასშტაბით
თბილისი — Startup Hubs
Fabrika, Impact Hub, Tbilisi Startup Hub, co-working offices. Same-day delivery option. Founder picks up or we deliver. No minimum delivery fee for Tbilisi CBD.
Demo Day / Event Venue
TBC headquarters, Biltmore, Sheraton — demo day venues. Event-day delivery guaranteed. Coordinator on-site available for larger demo days. Same-day Tbilisi.
Remote Team — Georgia + International
Tbilisi delivery + DHL to team members in EU, US, Gulf. Single order — split shipment. each member gets tracking number. international rate: cost + markup (transparent quote).
ბათუმი — Digital Nomad Hub
Batumi startup community (growing remote-first hub). 2 სამ. დღე delivery. small batch orders welcome. popular: team kit for co-working residents.
3 მინი კეისი
კეისი 1: Seed-Stage SaaS — Demo Day Win
12-person team. Demo day kit: team T-shirt + investor gift-box (notebook+pen). Order placed Monday → delivered Friday (5 სამ. დღე rush). Demo day Saturday. Investor who received gift-box: \"I remember which startup gave me the premium kit — it was yours.\" Startup raised $400K seed that day. Merch cost: 4,200 ₾.
კეისი 2: Series-A — Brand Moment
35-person team, post-Series-A. Full team kit: backpack + T-shirt + notebook (35 ც.). Client gift-boxes (10 ც.). Launch party swag (100 ც.). 28,500 ₾. \"Receiving the branded backpack made the funding feel real for the whole team.\" — CEO. Client NPS in first month post-launch: +42.
კეისი 3: Remote-First — Global Team Kit
20-person distributed team: 15 Georgia, 5 international (Berlin, Dubai, Kyiv). Unified kit mailed to all: T-shirt + backpack + notebook + sticker-pack. Team photo shared on LinkedIn: 8,200 organic impressions. \"Despite being remote, we feel like a real team.\" — Co-founder. 14,800 ₾ total including DHL.
გაფართოებული FAQ (12 კითხვა)
no logo yet — can you still help us?
კი. basic logo setup service: 150-500 ₾ depending on complexity. or: place order with placeholder — logo finalized before print. or: text-only logo (startup name in clean font) — works great on T-shirts and stickers.
MOQ 15 T-shirts — but we are 8 people?
for 8-person team: order 15, keep 7 as buffer for new hires + demo day spares. or: choose stickers (MOQ 15) + notebooks (MOQ 10) instead of T-shirts. mix-and-match to meet your team\'s actual needs.
demo day is in 5 days — realistic?
5-day rush possible for: sticker-pack, T-shirt, note-pad (+20% surcharge). investor gift-box with notebook+pen: 6-7 სამ. დღე minimum. call us immediately — we assess current production queue and advise honestly.
different sizes T-shirt for 15 people — how?
provide size distribution (XS: 1, S: 3, M: 5, L: 4, XL: 2). we fulfill each size. no minimum per size within 15-piece order. size chart sent after order confirmed.
can merch have our tagline + logo?
კი. logo + tagline standard. two-color design: logo one color, tagline another. works on T-shirt, notebook cover, sticker, backpack patch. tagline design included in mockup.
international team — customs duties for DHL shipment?
DHL Express: duties + taxes assessed at destination country. low-value gifts (under 150 EUR usually) — often duty-free in EU. we declare value accurately. recipient responsible for any import duties. we advise on value declarations.
accelerator gave us 2,000 ₾ voucher for merch — how does this work?
accelerator contacts us with voucher details. we verify. you order, we invoice accelerator (TBC Accelerator, Startup Georgia) directly. you receive merch. simple.
sticker pack — what format, how many designs?
standard sticker sheet: 8-12 designs on one A4 sheet. die-cut individual stickers (custom shape). vinyl — weather and laptop-durable. designs: logo variants, tagline, mascot, developer-humor phrases, product screenshots. we design or use your files.
e-Faktura — startup expense deduction?
merch classified as \"advertising and promotional expenses\" = fully deductible business expense. provide accountant with e-Faktura RS.ge reference. no limit on advertising expense deduction in Georgia.
can we split order: some items rush, some standard?
კი. sticker + T-shirt rush (5 სამ. დღე, +20%). notebook + backpack standard (8-10 სამ. დღე, no surcharge). split delivery — rush items first, rest follows.
we scaled to Series-A — pricing changes?
კი. volume improves pricing. moving from 15-unit orders to 50-unit: -15-20% per unit. from 50 to 150: -25-30% per unit. same design files — no re-setup cost. your brand evolves, merch quality keeps up.
15-person team demo-day kit (T-shirt + investor gift) — ჯამური ღირებულება?
T-shirt (15 × 92 ₾) = 1,380 ₾. Investor gift-box (8 × 245 ₾) = 1,960 ₾. ჯამი: 3,340 ₾ დღგ-ს ჩათვლით. rush +20% if 5-day: 4,008 ₾. first order: physical mockup sample free.
მოგვიყევით თქვენი სტარტაპის შესახებ
სტარტაპის სახელი, ეტაპი, occasion, team size, ბიუჯეტი, deadline — 24 საათში mockup + pricing