Korporatiuli merchi Pharmaceutical
HCP-engagement, patient-support, and trade-show merch for pharma companies.
Shesyidvebis kontekstit
Pharma buys on cycle + congress (ASCO, ESC, ASH); Head of Commercial + Med Affairs + Compliance jointly own. Volumes 1000-50000; per-recipient $5-150. Strict regulatory limits.
Top-5 programa
- HCP-congress booth giveaways (within compliance limits)
- Patient-support material kits
- Internal sales / commercial recognition gifts
- Investigator / KOL recognition gifts
- Annual partner-event kits
Shesabamisoba
Strict pharma promotional codes (PhRMA, EFPIA, ABPI, IFPMA); under $10-15 face value typical for HCP items; sunshine-act / EFPIA disclosure.
Mdgradobis motkhovnebi
EcoVadis Silver+; GreenScript / NHS Net Zero alignment in UK; ISO 14001 supplier preferred.
Momaragebis regionebi
Cyprus + Serbia for EU regulator proximity; UAE for MENA congresses; Turkey for textile volume.
BOM doneebi
| Tier | Per-recipient landed | Composition |
|---|---|---|
| Standard | ~$30 | Branded pen + notepad + branded card holder ($10-15 face HCP-compliant) |
| Mid | ~$80 | Internal-sales kit: branded apparel + notebook + bottle ($80) |
| Premium | ~$200 | Investigator / KOL kit: leather portfolio + crystal + book ($200 - internal/non-HCP) |
Sachiro dokumentebi
EcoVadis Silver+, ISO 14001, ISO 13485-aligned, OEKO-TEX, REACH, FSC, EFPIA / sunshine-act compliance