Personalisation, names and individual engraving
How personalisation, individual names and engraving work for corporate merch in Georgia: laser engraving per name, embroidery file per name, variable-data print, MOQ impact and what the price looks like.
Context
The mechanics of putting individual names on merch — what the decoration cost looks like, what the MOQ impact is, and how the data file flows from the buyer’s HR system to our decoration workshop.
Corporate merch in Georgia is produced in Tbilisi — decoration in Saburtalo, Nadzaladevi and Gldani, dispatch across the country and abroad under DCFTA. The standard MOQ is 30 units; premium VIP programmes from 10 units; volume pricing above 500 units. Quotes are in GEL for Georgian-resident buyers (VAT 18% via RS.ge), EUR/USD for export.
Frequently asked questions
Can we put individual names on each unit?
Yes. For textile we run embroidery per name (1 file per name, ~3–5 GEL per file setup); for hard goods we run laser engraving per name (no per-name file, the laser reads the variable data). Variable-data sublimation and UV print are also feasible for complex layouts (names + roles + start dates + welcome notes).
What file format do you need for the names list?
Excel (.XLSX) or CSV with at minimum: full name, role or department if relevant, and any other variable (start date, location, language). For onboarding kits we add the start date and the line manager; for partner recognition kits we add the partner company and the award reason. We deduplicate the list and confirm the spelling with the buyer before production.
How much does personalisation add to the unit cost?
For laser engraving on metal/glass the personalisation adds ~2–4 GEL per unit (no per-name setup). For embroidery per name the setup adds ~3–5 GEL per name (one embroidery file per unique name); for orders of 100 units with 100 unique names the embroidery setup adds 300–500 GEL to the order, or ~3–5 GEL per unit. For variable-data print the cost is ~1–2 GEL per unit for the print, plus a one-time data-processing fee of ~100–200 GEL.
What is the MOQ impact of personalisation?
Personalisation does not raise the MOQ — we run personalisation on any run size above 30 units. For runs below 30 units with heavy personalisation we apply a one-off setup fee that reflects the data-processing and the embroidery-file creation work. The pilot-run premium still applies.
How do we avoid spelling mistakes?
We send the buyer a deduplicated list with each name tagged by the source (HR system, the registration form, the partner list). The buyer confirms spelling for each name before we open the embroidery file. For non-Latin scripts (Georgian, Russian, Armenian, Azerbaijani) we confirm the transliteration or the native script with the buyer — laser engraving handles both, but embroidery file creation is faster for Latin transliteration.
Can we add personalisation after the order is shipped?
No. Personalisation is applied during the decoration step, which happens before the final pack-out. We cannot personalise units after production. If the buyer needs to add a name to an existing order, the change must be communicated before the decoration step begins; once decoration starts, the run is locked.
Additional context
In Georgia the standard decoration method depends on run size and audience. For textile orders above 100 units we recommend silkscreen (cotton, polo) or embroidery (premium). For short runs and complex artwork we recommend DTF or DTG. For hard goods we recommend laser engraving, UV print, pad printing, and debossing.
For cross-border orders we prepare the EUR.1 movement certificate under DCFTA, the CMR consignment note for road freight, and the RS.ge e-invoice for Georgian-resident buyers. Banking partners are Bank of Georgia and TBC Bank; for export we use the BOG correspondent network (Commerzbank, Citi, Raiffeisen).
Corp-Merch is an independent corporate merchandise vendor. We are not affiliated with, endorsed by, or acting on behalf of any government body, regional administration, municipality, public-sector buyer, or any event referenced on this page. References to procurement.gov.ge, RS.ge, the Partnership Fund, GITA, GNTA, the Georgian National Tourism Administration, Bank of Georgia, TBC Bank and other institutions on this page are factual descriptions of the procurement and business environment in which we sell, not endorsements or affiliations.
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We reply within one Tbilisi business day with pricing in GEL, lead time and options.